A bit of background on Glide

In January 2010 Glide will be seven years old. It’s been quite a journey since the days when three of us were squashed into a small office in Ladbroke Grove.  We’re now a team of 30+ happily settled in our Shoreditch office.

Back when we started in 2003, my job was pretty evangelical. Talking about online media centres and PR software wasn’t exactly top of most Comms Directors’ agendas and I spent a lot of time selling the need as well as our nascent product.

Today of course things are very different. It’s rare to meet a PR now who doesn’t acknowledge the importance of online content creation, effective targeting and precision analytics.  Blogs and social media have also changed the media landscape for good and the most exciting thing is that there is a lot more change to come.

Innovation is part of our ethos so this year we’ve launched a range of Glide features, including social media share tools, streaming video, B-Roll hosting and Search Engine Optimisation (SEO) best practice tools. We’ve also just launched GlideInsight, our real-time market research tool.

2010 will also see us bring some pretty special tools to the market – but more about that another time!

On to the blog

We wanted our blog to be something everyone in the company owned, so you’ll notice posts from a number of contributors from all corners of the business, ranging from serious to conversational.

If you’re thinking of working for Glide or hiring us, you should be able to get a feel for what kind of people we are, which, in my opinion is vital for either decision.

Enjoy the blog and come back soon.

Sam